Digital is instant, but real is something you can keep.
Digital is an inspiring medium. There’s so much you can say and do. But people value real things. Things they can touch and hold in their hands. We’ve never lost sight of the importance of Real.
Watch our video, discover the value of real.
Join us on our Real journey and discover what MarketReach can do for you.
Real Mail. Real customers. Real results. Welcome to the MarketReach site where you’ll be able to discover the power of Mail. Tangible, immediate and emotionally engaging – we’ll be sharing a range of campaigns with you that have altered the way people feel about the featured brands; increasing sales as a result. See for yourself...
Build-it yourself record player hits the groove.
GGRP – Creativity in sound
To start a conversation with targeted creative directors, a build-yourself working cardboard record player, as well as a vinyl to play on it, were mailed out to 300 creative directors across North America. The idea was also placed on advertising blogs and a promotional YouTube movie was made.
Direct responses exceeded 90%, leading to business gains and a public profile that skyrocketed. Indirectly, the venture featured on over 500 blogs and websites, whilst YouTube hits increased by 25,000 within a week. GGRP's website traffic grew from an average of 50 unique views a week to more than 70,000. Next stop was a Gold Lion at Cannes!
Royal Mail gives customers a tasty insight into the qualities of Real.
When Royal Mail wanted to communicate the impactful, tangible and engaging qualities of Real that Direct Mail offers advertisers, they needed a pretty compelling way to make recipients sit up and take notice. Read on to find out what they came up with...
First Direct use customer loyalty to wonderful effect.
If you’ve got customers who love you – use that fact! That’s what First Direct did with their Pass the Parcel pack. Read on to find out more ...
Rolls Royce brings the Phantom’s most impressive quality to life.
The Rolls-Royce Phantom – surely a car capable of selling itself. Well, that’s not necessarily the case, especially when market conditions are tough. Discover how Rolls-Royce created the cut-through and resonance they needed to enable customers to rationally justify such an emotionally-driven purchase...